MORROW,
GA --- Mark Merchant graduated in 1977 with a dental
hygiene degree from Clayton Junior College, but after six
months of asking his patients to open wide for a cleaning,
he had an unanticipated career change — one where he would
try his best to keep his mouth shut.
In his early 20’s, Merchant put his
career at Dr. Michael McDevitt’s dental practice in Forest
Park, GA, on hold for a while and pursued his childhood
passion, an entertainment career as a comedian, specializing
in ventriloquism.
Thirty years and millions of laughs
later, Merchant’s artistic gamble paid off, as he is now a
renowned ventriloquist. In 2004, he was named Entertainer of
the Year for Crystal Cruise Lines, a cruise line that has
been named the world’s best for the last 10 straight years
by Condé Nast Traveler magazine.
Merchant’s big break into the
entertainment business was a bit of luck, as he actually got
his first opportunity after applying for a public relations
position with Carnival Cruise Lines in 1978. In addition to
his Clayton State dental hygiene degree, he also had a
journalism degree from Georgia State University and was also
employed at Trust Company Bank in Atlanta, GA, leading to
his interest in applying for the public relations job.
On his application for the position, it
had a section reserved for special talents, and he listed
his ventriloquist skills as one of those. It just so
happened the cruise line was in need of a ventriloquist, and
the rest was history.
"Nothing against the dental or public
relations professions, but it just didn’t do it for me
creatively," said Merchant. "I love performing; I really
come alive when I go on stage."
Merchant
says he began learning ventriloquism at the age of 10 after
his parents bought him a book and record on how to master
the art. He first became interested after seeing the
comedian/ventriloquist Jimmy Nelson, doing his Nestle’s
commercials with characters, Farfel the talking dog, his pal
Danny O’Day. The famous jingle went ... "N-E-S-T-L-E-S …
Nestles makes the very best … chaaawwwwwclate."
"My parents provided me a lot of artistic
opportunities took piano lessons for one," said Merchant.
"One Christmas, they bought me a record and book that taught
ventriloquism. It was the one art form that I would
practice. I would sit in front of the mirror for hours,
telling jokes and trying not to move my lips."
While in high school and college,
Merchants says, he performed at parties and other functions
and continued to improve and eventually paid his way through
college with the skill.
"It was my ticket to popularity as a
teenager," said Merchant. "I wasn’t involved in athletics or
anything. "I loved to make people laugh."
One of Merchant’s best stories is how he
met his wife, Cindy. Back in the late 1980’s, he was
performing for a metro-Atlanta elementary school. As part of
his show, one of his puppet characters began flirting with
the teacher, who was Cindy, and asked her out on a date.
The proposal from the "dummy" didn’t go
on deaf ears, a few days later, Mark and Cindy went on their
first date and were married two years later in Gatlinburg,
TN. Mark’s best man for the wedding was one of his puppets
named Sherwood.
Said Merchant, "I tell everyone, it
(ventriloquism) paid for my school, has allowed me to travel
around the world five times and introduced me to my wife.
(Jokingly) Two out of three is not bad."
Merchant is different than most
ventriloquists in that he is constantly updating his
material and structures his material to fit specific
audiences.
He has as many as 15 characters but three
main ones. They are: Wing Tip Shu, a Chinese male; Alonzo
Jackson, an African-American male; and Zelda Rose, a white
female. He is also in the process of a developing a George
W. Bush character.
"I love performing," said Merchant. "My
goal is make people believe that I’m having a conversation
with one of my puppets…to suspend their disbelief and even
forget that I’m a ventriloquist."
Even though Merchant does not use his
college degrees directly in his current career, he says his
education has been an important part of his development.
"My writing background has helped my
career in being able to combine facts with creativity and
come up with clever comedy," said Merchant. My degree in
dental hygiene also helped by making me so aware of the cost
of dental neglect and how one’s smile and pleasant looking
teeth are one of the first impressions others see in us."
Merchant has traveled all over the world,
recently returning from Alaska on a cruise and will later
this month visit the Mediterranean for performances. He
enjoys the cruises but says corporate events are more
lucrative financially and allows him to spend more time at
home with his family.
His favorite places to perform are in
Reno, Nevada at John Ascuaga’s Nugget. He has opened for
Rich Little, Brenda Lee, and Tony Orlando there to name a
few. He worked four years as the comedy act on the Princess
Casino in Freeport Grand Bahama Island.
In 1987, Merchant entertained nine months
at Resorts International in Atlantic City and was nominated
by Atlantic City Magazine as "Best Variety Act." One
of his highlights was when he was on camera with David
Letterman in 1992, and in 1986. Merchant was also the
opening act for the late great George Burns in Duluth, MN.
Growing up in the Gresham Park area in
Decatur, GA, Merchant graduated from Walker High School. He
and his wife currently live in Snellville, GA. For more
information on Merchant, please visit his website at
www.markmerchant.com.